Social media marketing can be described as the process of gaining website traffic or attention through social media sites. In order to be successful on the internet today, you have to find a way to create content that ignites and engages an audience. Understanding the power of content and social media marketing can help you increase your audience and broaden your customers in a dramatic way. Social Media came out of nowhere and for this reason it has developed a reputation by some for being an unprofitable marketing tool. Research, on the other hand, gives us a different picture. 92% of marketers in 2014 argued how social media marketing was a valuable tool for their business, with 80% showing how it helped them increase traffic to their website. This research demonstrates that there is a lot of potential for social media marketing to increase customers and eventually upsurge sales. It […]