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The Concrete Ceiling

There may be more diversity directors today, but minority women in professional and management positions say it’s still difficult to reach managerial positions of the corporate world. The metaphor of a ‘concrete ceiling’ stands in sharp contrast to that of the ‘glass ceiling’. Glass ceiling and concrete ceiling refer to the barrier that limits upward mobility of qualified people, especially women. Glass ceiling is often used to describe a situation where the advancement of qualified people in an organisation is withheld because of certain forms of discrimination. The most commonly known discriminations include racism and sexism. Concrete ceiling is also a term that describes the barrier which blocks the advancement of qualified persons. However, when compared with glass ceiling, concrete ceiling is harder to break through. Many women of colour who have made it on boards and to the top management position describe the process as breaking through not a […]

Women in the work place

The women on boards and in top management positions is increasing in almost every sector and country. Male executives may have to swallow their pride when it comes to which of the sexes do a better job at running a company. Music to my ears! A report on global businesses called ‘Women Matter’ conducted by McKinsey & Company, suggest that the firms where women are found at board or top management levels are also the companies that perform best in terms of profit and growth. This study shows how companies run differently when more women hold power. In the management suites of Adobe Systems Inc., Best Buy Co., Target Corp. and Gap Inc., women occupy as many as five of eight spots on the male chief executive leadership team. It is very interesting to note that these female executive often serve as role models for other women in the company. […]

Ireland- Heaven on Earth

No matter what time of the year it is there is always something different to check out around Ireland. Ireland is bursting with personality and vibrant feel. A country filled with fine museums, beautiful parks, lively pubs and outstanding buildings, Ireland offers something for everyone. Ireland’s climate is influenced mostly by the Atlantic Ocean and as a result of this they don’t have the extreme temperatures that other countries at similar latitude would have. It is not too hot and not too cold, I am sure that you will find Ireland’s climate just right. There is no such thing as a perfect time to visit Ireland. The summer months are high season amongst tourists. A lot of people, including myself, visit for the long sunny evenings, colourful parks, breathtaking nature and al fresco dining (more about this later). And of course during summer, there are festivals are plenty. Autumn and […]

My trip in Berlin

Berlin is a charming place to visit, with a rich varied history. This fascinating city has been one of Europe’s most influential economic, cultural and political centers since its origins as a trading post in the 13th century. Berlin is famous for its summers, not because it is particularly warm, but there is a never-ending list of things to do. Summer can be very wet so I suggest that you always carry an umbrella and pack a light jacket. However, the rain does not stop people from enjoying the city. I have a couple of friends working in Berlin and they always told me to visit in May as it is considered the best time to visit. And that is what I did! I was very lucky as the weather was quite good and I managed to do a lot of things. Another reason why they suggested I visit in […]

Aperitivo time

If you read my blog on a regular basis I am sure that you noticed that I am deeply and madly in love with Italian food. My love affair with Italian food began approximately 15 years ago when I visited Italy for the first time. I have to be honest and admit that it was love at first sight! During my first visit I met a girl working at a restaurant and we immediately became friends. After three years of sending letters and sharing a lot of secrets she invited me to stay with her family. During this month long visit, I had the opportunity to learn the basics of Italian cuisine. We also got the opportunity to travel extensively and try a lot of different regional cuisines. The essence of Italian cooking is simplicity. The important thing is to use the freshest seasonal ingredients possible and then use basic […]

If you are currently thinking about what subject to study or contemplating about your career, this article might help you check if marketing is the subject for you. The most important thing is to choose a subject that you will enjoy and that it will help you reach your goals. I suggest that you think about what you enjoy doing day-to-day as this could be a part of a future job role. If you are looking for ideas, explore as many jobsites as possible and also go through graduate careers to look for ideas. Contrary to what many people believe products do not sell themselves. Good marketing gives information to the customers so that they can find the products they are looking for make better choices about those products and extract the most value from them. So, in other words marketing helps to facilitate exchanges between buyers and sellers for […]

Getting to know wine

Wine is one of the best things that have ever happened to the world. It has been around for thousands of years. Many people in the world drink wine to celebrate events, nice dinners or when in good company. A lot of wine lovers choose to make their own wine in their own back yards out of available fruits and berries found there. The different types of wines can be very intimidating but it should be something you enjoy for your own personal taste. Many wine experts say that the best way to learn about wine is to dive in and start tasting. It is important to learn for yourself which wines best suit your particular palate. One wine expert in New York gives this particular advice for beginners: taste frequently, and always with a notebook. In order to learn about wine, you have to experience as much as possible. […]

Today while I was reading I came across a very interesting fact that I wanted to share with you: every ten years or so, a typical adult eats their own by weight in chocolate. Fascinating right? For those who finding I hard to believe I swear that this is absolutely true. The typical chocolate consumption ranges from about 5kg a year in the United States to 9.5kg a year in Switzerland. But the real question is what makes us eat chocolate so much? And more importantly what is chocolate? Chocolate is one of the most popular sweet of all time! It is a food derived from the beans of the tropical cacao tree. The majority of it is grown in western Africa where high temperatures and rainfall provide the perfect growing conditions. The chocolate we eat is produced from cacao beans and is a result of a multi-stage process. The […]

Recently I had a friend who visited the Netherlands and after seeing all the pictures she sent me I got very curious and wanted to learn more about the country. Despite the flag being red, white and blue, orange is the national colour as the monarchy is from the House of Orange. The Netherlands is a small, densely populated country located in Western Europe with three island territories in the Caribbean. The European part of the Netherlands borders Germany to the East, Belgium to the south and the North Sea to the northwest. The largest and most important cities in the Netherlands are Amsterdam, The Hague and Rotterdam. Amsterdam is the country’s capital while The Hague holds the Dutch seat of government and parliament. The history of Holland as a country begins with the story of how Holland became a country. It is important to note that up to the […]

The definition of mass media would be means of technology that is intended to reach a mass audience. It is the primary use of communication that can be used to reach and communicate a message to the general public. The most common platforms for mass media are newspapers, magazines, radio, television, and the Internet. The general public tend to rely on mass media to provide information regarding political issues, social issues, entertainment and other news material. Mass media has a significant role in modern culture and it has evolved significantly over time. Have you ever thought about how the latest news and information was communicated in the past? Well, before the internet, television or the radio there was the newspaper. For a very long time there was the newspaper which was the original platform for mass media. The public relied on writers and journalists for the newspaper to provide them […]

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